We all know the 2018 FIFA World Cup is the most anticipated sporting event in the planet, but according to a study conducted by Horowitz Research, the love the fans have for the sport goes far beyond screaming at the top of their lungs when a goal is scored. Here are the eight most surprising facts about World Cup fans according to the study.
- Out of 800 Hispanic individuals surveyed, many stated that seeing their country win the World Cup would be the second proudest moment of their lives after embracing their child for the first time. They even scored it above winning a brand-new car and getting a promotion at work.
- Sixty-six percent (66%) of Hispanic millennial men don’t mind running the risk of getting in trouble for missing work to stay home and watch an important game.
- Sixty-eight percent (68%) would rather give up all other television programming than give up soccer.
- Fifty-two percent (52%) would rather spend the day with their favorite soccer club than with their own family.
- One out of every four non-Hispanics prefers watching the World Cup in Spanish because they consider it a better overall experience.
- Nine out of ten Hispanics are already planning to watch every single game of the 2018 FIFA World Cup from June 14 to July 15.
- When it comes to actually watching the matches, 77% answered that they plan to do so live on TV, even if that means waking up as early as 5 a.m.
- 46% said they would watch games live via a mobile app and 31% said they would watch games On Demand when their schedules permitted.
If you don’t want to miss a single play or don’t want to risk getting in trouble for watching at work, Xfinity´s X1 platform has come up with the perfect solution. Xfinity has designed a unique experience that allows its users to watch every game live on TV, On Demand and via live streaming on mobile devices and computers using the Xfinity Stream app.
Also, during this year’s tournament, Xfinity will also be sending notifications not only to their user’s televisions, but their cell phones as well. Notifications will contain real time scores, statistics and alerts that provide a direct link to the Xfinity Stream mobile app so fans don’t miss a single minute of the action. These notifications will also include the most notable plays of the day, including the best goals and the most epic celebrations. At home, you can simply tell your remote what you want to watch via X1 voice.
The 2018 FIFA World Cup is the single most-watched tournament in the world. This summer millions of fans from around the world will enjoy watching the best soccer players on the planet compete for their country, and for honor and glory. Don’t miss it!